1
Challenge
Generate calls and walk-ins for the cafe every month.
The Google Business Profile was not updated with the correct description and secondary categories.
Solution
The Google Business Profile was updated with the correct description and secondary categories.
Focused on reviews and responded to reviews within standard timelines.
Focused on local citations every month.
2
3
Result
Call Clicks on average every month – +23% (from November 2025).
Direction Requests on average every month – +9% (from November 2025).